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ATOUT France Canada gave espresso communication the mandate to develop a national campaign promoting France as a travel destination through its partner regions to French- and English-speaking Canadian travellers. The nine-month campaign had an aim to promoting and presenting 12 partner regions: Normandie, Bretagne, Rhône-Alpes, Poitou-Charentes, Martinique, Sopexa, Corsica, Groupe Voyages Québec, Air France, Charente-Maritime, Club des grandes villes de France, and Club Remise en forme. |
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Maille looked to espresso communication for help putting together a Web tool that would showcase the many ways that Maille products can be integrated into daily meals. A rather timid player on the Web— like most others in its field—Maille wanted to stand out and build a faithful following. |
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Creativity is the root of all masterpieces, big and small. Behind every bottle of Maille mustard lies outstanding culinary inspiration, so it should come as no surprise that your dishes simply burst with color.
Since 1747, Maille has been a symbol of good taste and mealtime creativity. Now it’s your turn to provide the inspiration! |
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For the seventh consecutive year, ATOUT France Canada—the France Tourism Development Agency—has entrusted espresso communication to put together communication tools for the Destination France trade show. |
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Maille Canada gave espresso communication the mandate of designing and producing a microsite to flaunt Maille’s versatility and remarkable ability to be incorporated in everyday recipes. The site looked so promising that Maille Germany, Maille Spain, Maille Belgium, and Maille England wasted no time in climbing on the bandwagon. Based on the premise “Discover Maille ideas and make every day taste better,” the microsite serves up recipes proposed by Maille and Maille fans, and a downloadable calendar to help Maille aficionados plan their meals. Moreover, by entering / more Array |
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The beginning of this year, Communications Syllabus is moving and using the opportunity to treat herself to a new graphic charter and a new Web site. |
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Institut Rosell hired espresso to develop a strategy for promoting its Probiotic Challenge Contest to students from recognized North American colleges and universities. |
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Design and production of a contest/game for the Excellence Club and Atout France – Canada to find out what grabs the interest of users through questions about their travel preferences. Participants received a profile of their dominant personality type and a list of the best places to visit according to their profile. What’s more, participants were automatically entered in a contest for a chance to win a three-night stay at Paris’s fabulous Hotel Le Bristol. Viral marketing, a Toronto ad campaign, and a Facebook page were all created for the project. Check out the game at: / more Array |
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Dubbed "The adventures of Isa and Nico in France," the Espadrilles & Champagne Webzine stars Isabelle Marjorie-Tremblay and Nicolas Saint-Cyr who, in six weeks, hit a dozen towns in search of urban France's better half--the one that is more intimate and more inviting than what is found in most travel guides. |
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On June 15, espresso launched the latest version of its Müvmedia platform (www.muvmedia.com). Entirely collaborative, the Müvmédia platform aims to deliver multimedia content with a focus on traveling and discovering the world. |
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An online contest benefitting Rhône-Alpes. Win a trip to discover and savour the flavours of France in the company of a French chef. |
